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A marketer’s context with an analyst’s rigor.

I’m Kevin Preiss, a marketing analytics consultant helping small businesses and agencies build better measurement systems and make better decisions from their marketing data.

Built around the entire marketing journey.

Marketing experienceHands-on work across SEO, paid media, campaign reporting, website optimization, and client communication.

Analytics depthGA4, Google Tag Manager, BigQuery, SQL, data modeling, event tracking, attribution analysis, and analytics QA.

Industry perspectiveB2B and B2C client experience spanning home services, medical, financial services, manufacturing, and ecommerce.

How I work.

Good analytics is not a dashboard exercise. It starts with the business question, works backward to the decisions a team needs to make, and then builds the tracking and data connections required to answer them reliably.

Practical

Measurement is designed around real campaign and revenue decisions.

Collaborative

Technical details are translated into a clear path for your team.

Verified

Data is tested before it becomes a client or stakeholder report.

Need a more reliable view of marketing performance?

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